It's hammer time for Vanilla Ice. The '90s rapper (a.k.a. Robert Van Winkle) is the unlikely star of a new DIY Network show, The Vanilla Ice Project, premiering Oct. 14, in which he leads the room-by-room renovation of a 7,000-sq.-ft. (650 sq m) Palm Beach mansion.
When you pitched this show to networks, did they ask if you were joking?
I didn't pitch this to no networks. I've been doing real estate for about 13 years. The network called me. I said, "I'm doing this house whether you guys are filming or not."
Have other rappers talked to you about your building gig?
A lot of people don't know that I do this. It's like Where Are They Now? I was talking to Chuck D from Public Enemy and asked, "Where is Terminator X?" And he said he has a farm and sells ostrich meat. Apparently he makes good money doing this.
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